30 Cool Fonts for Logo Design: Typography Guide

30 Cool Fonts for Logo Design: Typography Guide

Have you ever stared at a blank canvas, cursor blinking mockingly, as you tried to conjure up the perfect logo font?

Yeah, me too.

When I first started Inkbot Design, I thought I could slap some text on a page and call it a day. Oh, how wrong I was.

My first attempt at a logo looked like it had been created by a drunk toddler with access to Microsoft Word's font library. It was… not great.

But here's the thing:

Choosing the right font for your logo isn't just about picking something “pretty”. It's about capturing the essence of a brand, communicating values, and creating a visual hook that'll stick in people's minds like that annoying pop song you can't get out of your head.

(Just hopefully less annoying and more “take my money!” inducing.)

We're about to dive into the wild world of logo fonts. When you're done reading this, you'll be armed with 30 cool fonts and the know-how to use them like a pro.

Let's get to it, shall we?

🔰 TL;DR: Discover 30 game-changing fonts that transform your logo designs from meh to magnificent. Learn how to pair fonts like a pro, avoid common pitfalls, and create logos that'll make your clients swoon (and your bank account grow). Plus, get insider tips on using these fonts effectively, even if you've never touched Photoshop.

🎨 The Power of Typography in Logo Design

Before jumping into our font feast, let's discuss why typography matters so much in logo design.

Typography isn't just about making words look nice. It's about:

• Communicating brand personality
• Evoking emotions
• Enhancing recognition and recall
• Ensuring legibility across different mediums

But how can you get inspired to create something truly unique?

1. Explore and Analyse: Begin by examining a variety of fonts used in existing logos. Notice the subtleties in design and how they convey different emotions and messages.
2. Imagine the Possibilities: These fonts, as they are, can already spark creativity. However, envision how they might be altered or combined in unexpected ways. A slight tweak or a fusion of styles can give your brand a fresh, distinctive feel.

Using existing fonts as a springboard opens a world of possibilities. The key is to see beyond the surface and imagine new forms and expressions. This approach can be your first step in crafting a logo that stands out and resonates with your audience.

🚀 30 Cool Fonts to Elevate Your Logo Game

Right, let's get to the good stuff. Here are 30 fonts that'll make your logos pop harder than a champagne cork at a millionaire's wedding:

1. Montserrat: The Modern Classic

Why it rocks: Clean, geometric, and versatile, it's like the Swiss Army knife of fonts.

Best for: Tech startups, modern brands, and anyone who wants to look like they've got their sh*t together.

2. Baskerville: The Timeless Charmer

Why it rocks: Elegant, refined, with just a hint of old-world charm. Like a well-aged whiskey in font form.

Best for: Luxury brands, law firms, and anyone who wants to exude sophistication without trying too hard.

3. Bebas Neue: The Attention-Grabber

Why it rocks: Bold, all-caps, and impossible to ignore, it's the typographic equivalent of shouting, but in a good way.

Best for Sports brands, energy drinks, and anything that needs to scream “Look at me!” from the rooftops.

4. Playfair Display: The Sophisticated Sweetheart

Why it rocks: Elegant serifs with a modern twist. It's like Jane Austen wrote a sci-fi novel.

Best for: Fashion brands, high-end restaurants, and anything that needs to balance tradition with a contemporary edge.

5. Futura: The Retro-Futuristic Icon

Why it rocks: Geometric perfection with a side of space-age cool. It's been around since 1927 but still feels fresh.

Futura might be one of the most successful and most used typefaces of the 20th century. Born out of the artistic experimentation in Germany, particularly at the Bauhaus art school, its geometric letterforms reflect an optimistic modernism. The Bauhaus believed in merging individual artistic spirit with mass production, a philosophy Futura exemplifies with its clean, functional lines.

Best for: Anything related to technology, space, or the future. It is also great for brands that want to evoke a sense of timeless modernity. Companies like FedEx and Swissair have harnessed these modern yet friendly letterforms to build strong brand identities.

Consider this font for your logo if you aim to create an internationally recognisable brand with a slightly unconventional and personable character.

6. Helvetica: The Swiss Superhero

Why it rocks: Clean, neutral, and endlessly versatile, it's the tofu of fonts – it goes with everything.

Best for: Pretty much anything. Seriously, this font is like the chameleon of the design world.

How it rose to fame: Before Helvetica became the superstar it is today, it was part of a friendly rivalry with Univers. Both fonts enjoyed similar acclaim until the 1970s and 1980s. That's when Helvetica struck gold by being licensed to industry giants like Xerox, Adobe, and Apple. This move made it a staple in the PostScript language, catapulting it into the global spotlight.

Design magic: Helvetica's allure lies in its simplicity and functionality, but look closer, and you'll see its quirky charm. From the rounded square tail of the “R” to the narrow “t” and “f” and the distinct bracketed flag of the “1,” these subtle features give it a unique character while maintaining its universal appeal.

Why choose it for your logo? Helvetica is your go-to if you aim for a logo that feels familiar and fresh. Its tried-and-true look resonates with new customers and seasoned design aficionados, making it a timeless choice that adapts to any brand story.

7. Bodoni: The Drama Queen

Why it rocks: High contrast between thick and thin strokes creates drama and elegance. It's the font equivalent of a little black dress.

Best for: Fashion, luxury goods, anything that needs to scream “I'm fancy!”

Bodoni isn't just about style—it's a piece of typographic history. Emerging during intense experimentation, Giambattista Bodoni took the era's fascination with contrast to new heights. This resulted in a typeface that has stood the test of time due to its striking features.

Cultural impact: Bodoni has become synonymous with high fashion and prestige, gracing logos of iconic brands like Vogue and Calvin Klein. Its legacy in the fashion industry is undeniable, making it a quintessential choice for brands that wish to project sophistication and boldness.

Industry suitability: While Bodoni shines in fashion, it's equally at home in any industry that values luxury and style. If your brand is about making bold statements and embracing the dramatic, Bodoni is your go-to font.

8. Gotham: The Urban Legend

Why it rocks: Modern, geometric, and incredibly readable, it's got that New York City swagger.

Best for: Urban brands, political campaigns (hello, Obama), and anything that needs to feel contemporary and approachable.

9. Proxima Nova: The Jack of All Trades

Why it rocks: It's like Helvetica and Futura had a baby. Modern, versatile, and friendlier than its Swiss cousins.

Design Intention: Proxima Nova was crafted to bridge the gap between fonts like Futura and Akzidenz-Grotesk, offering a harmonious blend of classic geometry and modern proportions. It's a typeface that unites a broad spectrum of typography styles, striking a balance between the extremes of design.

Best for Tech companies, startups, and anyone who wants a clean, contemporary look without going full-on minimalist.

Proxima Nova is a typeface that balances classic geometry and modern proportions. Its versatility and sleek design have made it popular among industry giants. Major companies like Spotify and Twitter (now known as X) have adopted this font, showcasing its ability to convey a modern and professional image.

Whether aiming for a fresh and approachable aesthetic or a sophisticated tech-savvy vibe, Proxima Nova delivers a clean look that resonates with a broad audience.

10. Abril Fatface: The Bold and the Beautiful

Why it rocks: It's like the love child of a vintage circus poster and a fashion magazine. Bold, curvy, and impossible to ignore.

Abril Fatface takes its cues from the heavy titling fonts that graced 19th-century British and French advertising posters. This era prized typefaces were designed for specific sizes, where every detail mattered for optimal legibility and beauty. With its thin serifs and clean curves, Abril Fatface captures that elegance, making it a relic of a time when typography was both an art and a necessity.

Best for: Brands that want to make a statement. Think boutique hotels, artisanal food products, or indie record labels. It's perfect for businesses offering bespoke services to a discerning audience, where attention to detail sets you apart from the crowd.

Incorporate Abril Fatface into your branding, and let its historical charm and modern flair speak volumes about the quality and uniqueness of your offerings.

11. Roboto: The Android's Choice

Why it rocks: Created by Google for Android, it's clean, modern, and incredibly readable on screens of all sizes.

Best for: Tech companies, mobile apps, or any brand that wants a contemporary, screen-friendly look.

12. Lora: The Elegant Workhorse

Why it rocks: A modern serif with just enough personality to be exciting but not so much that it overshadows your message.

Best for: Editorial brands, blogs, or any logo that needs to balance readability with a touch of elegance.

13. Oswald: The Bold Minimalist

Why it rocks: Condensed, bold, and no-nonsense, it's like the typographic equivalent of a well-tailored suit.

Best for: Brands that want to make a robust and modern statement without any frills.

14. Pacifico: The Beach Bum's Delight

Why it rocks: Casual, fun, and as relaxed as a hammock on a tropical beach, it's the font equivalent of a Hawaiian shirt.

Best for: Beach-themed brands, casual eateries, or any company that wants to evoke a laid-back, friendly vibe.

15. Raleway: The Elegant Chameleon

Why it rocks: A versatile sans-serif with a range of weights from thin to black. It's like having a whole wardrobe of fonts in one family.

Best for Brands that need flexibility in their logo design, from sleek and minimal to bold and impactful.

16. Lobster: The Retro Rockstar

Why it rocks: Bold, curvy, and with a hint of vintage flair, it's like the typographic equivalent of a 1950s diner sign.

Best for: Brands that want to evoke nostalgia or a fun, retro vibe. Great for diners, vintage shops, or quirky startups.

17. Trajan: The Hollywood Star

Why it rocks: Elegant, classical, and with just a touch of drama, it's the go-to font for movie posters for a reason.

Best for: Anything that needs to evoke a sense of tradition, importance, or cinematic grandeur.

18. Quicksand: The Friendly Modernist

Why it rocks: Geometric shapes with rounded terminals give it a friendly, approachable feel while still looking modern. Initiated by Andrew Paglinawan in 2008, Quicksand takes inspiration from the geometric-style sans serif faces that were all the rage in the 1920s-30s. This historical nod is timeless, combining classic influences with contemporary design.

The characters have been optically corrected, ensuring they are easy on the eyes and enhancing their appeal in digital and print formats. Generally, rounded letterforms offer a warm and inviting appearance, making them ideal for brands looking to connect on a personal level.

Best for Tech startups, children's brands, or any company that wants to appear innovative yet approachable. Whether crafting a logo or choosing a typeface for your website, Quicksand provides an easy, breezy, contemporary base that pairs well with other fonts, like Prensa, for a complete brand identity.

19. Advent Pro: The Futuristic Minimalist

Why it rocks: Clean lines and a slightly condensed form give it a futuristic feel without going full sci-fi. It captures the essence of modernity by balancing the distinct universal characteristics of the sans-serif genre with its own unique, contemporary flair.

Modern Characteristics: Advent Pro is not just another display font; it stands out by integrating edgy design elements that make it versatile for various uses. Its modern characteristics are perfect for conveying a sense of innovation and forward-thinking, making it an ideal choice for those who want their branding to reflect cutting-edge trends.

Best for Tech companies, modern design brands, or anyone who wants their logo to look like it came from the year 2050. Its clean and futuristic style is also well-suited for those looking to provoke thought or support a politically focused agenda. This adaptability makes Advent Pro a powerful tool in commercial and advocacy contexts, providing an effortless balance of familiarity and friendliness.

20. Amatic SC: The Quirky Handwritten Font

Why it rocks: Casual, slightly irregular, and full of character, it's like the typographic equivalent of a doodle in the margins of a notebook.

Best for: Craft brands, indie businesses, or any company that wants to evoke a handmade, personal touch.

21. Cinzel: The Modern Classic

Why it rocks: Inspired by Roman inscriptions, it looks ancient and contemporary.

Best for Luxury brands, high-end restaurants, or any business that wants to evoke a sense of timeless elegance.

22. Archivo Black: The Bold Statement

Why it rocks: Ultra-bold and slightly condensed, it demands attention without shouting.

It is best for Sports brands, energy drinks, or any company that needs its logo to pack a visual punch.

23. Caveat: The Casual Script

Why it rocks: A relaxed, handwritten script that feels personal without being messy or informal.

Best for Food brands, lifestyle companies, or any business that wants to convey a friendly, approachable vibe.

24. Josefin Sans: The Geometric Beauty

Why it rocks: Geometric shapes with a touch of Art Deco flair. It's like the font equivalent of a 1920s cocktail party.

Best for: Fashion brands, boutique hotels, or any company that wants to evoke a timeless style with a modern twist.

25. Monoton: The Retro Futurist

Why it rocks: Bold, decorative, and unapologetically eye-catching. It's like a neon sign from an 80s sci-fi movie.

Best for Nightclubs, retro gaming brands, or any company that wants their logo to scream “radical!”

26. Crimson Text: The Scholarly Sophisticate

Why it rocks: A modern take on old-style serifs, it looks scholarly and fresh.

Best for: Educational institutions, publishing houses, or any brand that wants to convey knowledge and authority with a contemporary edge.

27. Nunito: The Friendly Sans-Serif

Why it rocks: Round, soft, and incredibly readable, it's like the typographic equivalent of a warm hug.

Nunito Sans, an extension of the balanced sans-serif superfamily created by Jacques Le Bailly, offers a fresh alternative to traditional sans-serif fonts. With its high x-height and short descenders, this font ensures clarity and approachability in any text. It's a versatile choice that aligns well with popular fonts like Montserrat, Theano Didot, and Abhaya Libre.

It is best for Children's brands, healthcare companies, or any business that wants to appear friendly and approachable. This font is also ideal for evolving and expanding corporations looking to foster healthy dialogues about their current and future potential. Whether you're crafting a brand identity that invites growth or simply aiming to convey warmth, Nunito Sans is the perfect choice.

28. Playfair Display SC: The Elegant All-Caps

Why it rocks: All the elegance of Playfair Display, but in small caps for added impact.

Best for Luxury brands, high-end restaurants, or any company that wants to exude sophistication and class.

29. Orbitron: The Space-Age Sensation

Why it rocks: Geometric, futuristic, and slightly alien, it's like the font they'd use on spaceships if we ever colonise Mars.

Best for Tech companies, video game developers, or any brand that wants to look like they're living in 3023.

30. Dancing Script: The Elegant Dancer

Why it rocks: Flowing, graceful, and full of personality. It's like calligraphy but more relaxed and fun.

Best for: Wedding-related businesses, beauty brands, or any company that wants to convey elegance with a touch of whimsy.

🎭 The Art of Font Pairing: Creating Logo Magic

Now that we've got our arsenal of excellent fonts, let's talk about using them without creating a typographic trainwreck.

Font pairing is like matchmaking for typography. Get it right, and you've got a match made in design heaven. Get it wrong, and… well, let's just say it's not pretty.

Here are some golden rules for font pairing in logos:

1. Contrast is king: Pair a serif with a sans-serif or a bold font with a light one. It's like the yin and yang of typography.
2. Keep it in the family: When in doubt, stick to different weights or styles within the same font family. It's like matching your belt to your shoes – it just works.
3. Less is more: Don't go wild with multiple fonts. Two is usually plenty, three is pushing it, and any more than that is just showing off (and not in a good way).
4. Consider hierarchy: Use font pairing to establish a clear visual hierarchy. Your primary font should be the star of the show, with supporting fonts playing backup.
5. Mind the mood: Make sure your font choices sing the same tune. A playful script won't play nice with a super serious serif.

Here are some winning combinations to get you started:

• Montserrat (bold) + Raleway (light)
• Baskerville (regular) + Helvetica (light)
• Bebas Neue (regular) + Lora (italic)
• Playfair Display (bold) + Proxima Nova (regular)
• Futura (bold) + Bodoni (regular)

Remember, these are just starting points. Feel free to experiment and find your perfect matches. It's like dating, but with less awkward small talk and more kerning.

🚫 Font Faux Pas: What Not to Do

Now that we've covered the dos let's talk about the don'ts. These are the typographic sins that'll have designers weeping into their ergonomic keyboards:

1. Comic Sans: Just… don't. Unless you're designing a logo for a preschool or a comic book store, and even then, think twice.
2. Papyrus: Yes, Avatar used it. No, that doesn't make it okay. It's the font equivalent of a bad toupee – everyone can tell, and no one's impressed.
3. Overused fonts: Times New Roman, Arial, and Calibri are like the plain white t-shirts of the font world. Acceptable for everyday use, but not for making a statement.
4. Too many fonts: Your logo is not a ransom note. Stick to one or two fonts max.
5. Ignoring kerning: Kerning is the spacing between letters. Get it wrong, and your “flicks” might end up looking like… well, something else entirely.
6. Stretching or distorting fonts: Fonts are like cats – they do not appreciate being squeezed or pulled. Respect their natural shape.
7. Using trendy fonts without considering longevity: That super hip grunge font might look cool now, but will it still be relevant in 5 years? Think long-term.
8. Forgetting about scalability: Your logo must look good on everything from a business card to a billboard. Make sure your font choices can handle the pressure.
9. Overlooking licensing: Just because a font is free to download isn't free to use commercially. Always check the licensing!
10. Ignoring brand personality: Your punk rock band shouldn't use the same font as a luxury spa. Make sure your font aligns with your brand's vibe.

Avoid these pitfalls, and you'll be well on your way to logo design greatness. Or at least you'll avoid being featured on one of those “worst logo designs ever” lists. Trust me, I've been there, and it's not fun.

🧠 The Psychology of Fonts: Choosing Wisely

They don't teach you something in design school (or maybe they do, I wouldn't know – I'm self-taught): fonts have personalities.

I'm not saying they get up and walk around when you're not looking (though that would explain a lot about some of my early designs). But each font style evokes certain emotions and associations.

Here's a quick rundown:

• Serif fonts (like Times New Roman or Baskerville): Traditional, respectable, reliable. Think law firms, newspapers, and your grandpa's favourite armchair. These fonts have decorative “feet” at the ends of each letterform, evoking a polished, classic feeling that stands the test of time.
• Slab serif fonts: A bolder branch of the serif family, these fonts boast large letterforms designed to be seen from afar. They're loud, attention-grabbing, and perfect for making a statement.
• Sans-serif fonts (like Helvetica or Arial): Modern, clean, straightforward. The choice of tech startups and anyone who wants to look like they're from the future (or at least the present). These fonts lack the decorative “feet” and are considered more contemporary than their serif siblings.
• Script fonts (like Brush Script or Lobster): Personal, creative, elegant. Great for brands that want to feel handcrafted or luxurious. They have the loops and flourishes reminiscent of script handwriting, adding a touch of sophistication and flair.

With this mix of styles, you can select a font that perfectly aligns with the personality and message of your brand.

The trick is matching the font's personality with your brand's. It's like online dating but with less ghosting and more kerning.

For example:

• A children's toy company shouldn't use a stern, serious serif font unless they sell educational toys about the Supreme Court.
• A funeral home should probably steer clear of bouncy, playful script fonts. (Though if they did, I'd respect the audacity.)
• A tech startup dealing with AI and blockchain probably shouldn't use a font that looks like it was hand-carved by monks in the 12th century. (Unless they're going for some kind of “ancient wisdom meets cutting-edge tech” vibe, in which case, carry on, you beautiful weirdos.)

Remember: your font is the voice of your brand. Make sure it's saying what you want it to say.

🎨 Bringing It All Together: From Font to Finished Logo

You've chosen your font(s), paired them perfectly, and avoided all the typographic pitfalls. Now what?

Well, my friend, the fun part is designing the bloody logo.

Here's a step-by-step guide to turning your font choice into a finished logo:

1. Start with the basics: Type your brand name in your chosen font. Play around with different weights and styles.
2. Consider layout: How do the letters interact with each other? Could you stack words, overlap letters, or create attractive negative space?
3. Add graphic elements: Does your logo need an icon or symbol? How does it complement your font choice?
4. Play with colour: Choose a colour palette that enhances your font and aligns with your brand identity. Remember, colour can dramatically change how a font is perceived.
5. Experiment with effects: BUT (and this is a big but), do so sparingly. A subtle shadow or gradient can add depth, but too many effects can make your logo look like it's trying too hard, like that one bloke at the pub who wears sunglasses indoors.
6. Check legibility: Step back (literally) and look at your logo from a distance. Is it still readable? What about when it's tiny, like on a business card?
7. Get feedback: Show your design to others. Preferably not your mum, who'll love it no matter what. Unless your mum's a graphic designer, in which case, it's a jackpot.
8. Iterate: Refine your design based on feedback and your critical eye. Then, refine it again. And again. (Welcome to the glamorous world of logo design, where perfectionism isn't a flaw; it's a job requirement.)
9. Create variations: Develop versions of your logo for different uses – full colour, black and white, icon only, etc.
10. Protect your work: Once you're happy with your logo, consider trademarking it. Because imitation might be the sincerest form of flattery, but it's also a pain in the arse when you're trying to build a brand.

Remember, a great logo is more than just a pretty font. It's a carefully crafted visual representation of your brand's identity: no pressure or anything.

📊 The Numbers Don't Lie: Font Facts and Stats

I know what you're thinking: “This is all good, but where are the cold, hard facts? The statistics? The data that'll make me sound smart at my next marketing meeting?”

Well, fear not, my fact-hungry friend. I've got you covered. Here are some juicy stats about fonts and logo design:

• According to a 2023 study by LogoLounge, 42% of logos created in the past year used sans-serif fonts. Serif fonts came in second at 28%, followed by script fonts at 15%. The remaining 15% was split between display fonts and… I don't know; maybe Comic Sans users didn't know better.
• A survey by Venngage found that 60% of people associate serif fonts with tradition and respectability, while 65% associate sans-serif fonts with modernity and cleanness. The other 5% were probably too busy arguing whether a hot dog is a sandwich to answer the question.
• Research by the Journal of Marketing shows that brands using consistent typography across all touchpoints increase their revenue by an average of 23%. So yeah, your font choice could make you money. No pressure.
• A study by MIT found that good typography can increase reading speed by up to 50% and reduce eye strain by 20%. Your logo might not have paragraphs of text, but every millisecond counts.
• According to Adobe, 75% of consumers judge a company's credibility based on their website design, including font choices. So if your logo font screams, “I just discovered WordArt,” you might want to rethink your life choices.

Remember, stats are like fonts – use them wisely, and they'll make you look smart. Use them poorly, and… well, let's just say you don't want to end up as a cautionary tale in someone else's blog post.

🎓 Mastering the Art: Tips from a Former Font Failure

Look, I'll be honest with you. When I first started Inkbot Design, I was about as good at choosing fonts as a colour-blind painter. My early logos looked like a committee of drunk monkeys had designed them.

But you know what? I learned. I grew. I evolved. And now, I'm sharing my hard-won wisdom with you so you don't have to suffer through the same embarrassing font phases I did.

Here are some tips from someone who's been in the typographic trenches:

1. Build a font library: Start collecting fonts you love. It's like Pokemon, but for designers. Gotta catch 'em all! (Just make sure you have the correct licenses.)
2. Practice, practice, practice: The more you work with fonts, the better you'll recognise what works and what doesn't. It's like developing a palate for fine wine, but with less chance of a hangover.
3. Stay updated: Font trends change. What looked cutting-edge five years ago might look dated now. Keep your finger on the pulse of typography trends.
4. Learn from the greats: Study logos you admire. What fonts are they using? How are they pairing them? It's not copying; it's research. (Just don't copy them, yeah? That's called plagiarism, and it's frowned upon in most circles.)
5. Trust your gut: Sometimes, a font just feels right. If you've got a good feeling about a particular typeface, go with it. Worst case scenario, you learn something. In the best-case scenario, you create something unique.
6. Don't be afraid to break the rules: You can start breaking them once you know them. Maybe your logo needs three fonts. You may want to use Comic Sans ironically. Go wild! (But run it by someone else first, just in case.)
7. Remember the context: A font that looks great on screen might not work in print, and vice versa. Always consider where and how your logo will be used.
8. Keep it simple: At the end of the day, the best logos are often the simplest. Don't overcomplicate things just because you can.

Remember, every great designer started somewhere. Even Paul Rand and Saul Bass probably had a few typographic skeletons in their closets. The key is to keep learning, keep experimenting, and never, ever use Papyrus. (Unless you're James Cameron, in which case, carry on, I guess.)

🏁 The Final Word: Fontastic Futures Await

We've covered a lot of ground, haven't we? From the psychology of fonts to the nitty-gritty of logo design, we've delved deep into the world of typography. And if your head's spinning faster than a lowercase ‘e' in a tornado, don't worry. That's normal.

Typography is an art form, a science, and sometimes, a right pain in the backside. But it's also incredibly powerful. The right font can elevate a mediocre logo to greatness. The wrong font can turn a potentially brilliant design into a laughing stock. (Just ask the 2012 Olympics logo designers. Ouch.)

So, what's the takeaway from all this?

1. Choose wisely: Your font is the voice of your brand. Make it count.
2. Pair carefully: Good font combinations are like a happy marriage. Complementary, not identical.
3. Design thoughtfully: A logo is more than just a pretty typeface. It's the face of your brand.
4. Learn constantly: The world of typography is always evolving. Keep up, or get left behind.
5. Have fun: At the end of the day, playing with fonts is fun. Enjoy the process!

Remember, every great logo starts with a single letter. So go forth, be bold (or light, italic, or whatever suits your brand), and create something unique.

And if you ever feel stuck, overwhelmed, or just need a typographic intervention, that's what we're here for at Inkbot Design. We've seen everything from the good to the bad to the “oh my god, my eyes” ugly. And we're always happy to help fellow font enthusiasts on their journey to logo greatness.

If you'll excuse me, I'm off to argue with my team about whether or not Helvetica is overrated. (It's not, by the way. Fight me.)

📚 FAQs: Because You Know You Still Have Questions

Remember, there are no stupid questions when it comes to logo fonts. Except maybe, “Can I use Wingdings for my entire logo?” The answer to that is always no. Always.