Graphic Design Services
Where Creativity Meets Strategy: Graphic Design That Speaks Volumes
At Inkbot Design, we believe that great design is more than just aesthetics. It's about creating a visual language that communicates your brand’s story, values, and vision. Our team of expert graphic designers is dedicated to crafting unique and impactful visuals that resonate with your audience and set you apart from the competition.
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Logo Design That Makes an Impact
A logo is frequently the first impression that your brand gives people. Our talented team of designers can create a perfect logo that will reflect the uniqueness of your brand. We’ll closely cooperate with you in the design procedure, commencing with concept sketches and culminating in the final files. Inkbot Design has created logos for over 500 happy customers.
“Inkbot designed a modern, eye-catching logo that became a core part of our brand identity. The team perfectly captured the image we wanted to project.” – Sarah D., eCommerce Company Owner.
Crafting Distinctive Brand Identities
Our speciality is brand logo design, a guidebook for branding, stationery, packaging, and other elements to communicate your brand's core. Our design process revolves around comprehending the meaning behind your brand's story and values so that we can create a visual identity which speaks to your target audience. We will make sure that your brand stays in mind forever.
“Inkbot Design created an amazing logo and brand guide that became the cornerstone of our marketing. Their designers truly understood and captured our business perfectly.” – Brian O., CEO of Venture Capital Firm.
Driving Results with Marketing
In addition to brand identity design, we offer a full range of digital marketing services to engage your audience and generate leads. From website design to content creation and PPC ads to SEO optimisation, we have the skills to boost your visibility and increase conversion rates. Our data-driven approach means every marketing campaign is optimised for maximum ROI.
“The new website and digital marketing services Inkbot Design implemented led to a 25% increase in our site traffic and a doubling of our online sales in just six months.” – Edwin S., Director of an eCommerce Business.
Website Design Driven by Strategy
In this digital world, your website is the hub of your brand. Our web design process enhances UX and drives conversions while reflecting your brand aesthetically. With a research-driven strategy, purposeful design choices, and an eye for compelling visuals, we create websites that attract, engage and convert visitors into customers.
“We saw an immediate uptick in traffic and sales after Inkbot redesigned our website. The stunning yet highly functional design made a measurable impact on our business success.” – Mark R., Online Retailer.
Exceptional Brands Need Tailored Designs
Why Choose Us?
Each brand is unique. We take some time to learn the personality and goals of your brand and develop custom visuals that match your imagination perfectly. Our graphics range from logos and branding to marketing materials and digital properties. They’re designed to charm people into action.
Designed to Achieve Results
Our designers have many years of experience in this field, which enables them to blend creative thinking with strategy. In other words, we don’t just make beautiful things — we create designs that increase interaction rates while boosting visibility for brands like yours across various platforms. You can trust us when it comes to creating impactful visuals.
Get a Free Design Consultation
If you’re ready to dive in, request a custom quote tailored to your project needs. We’re excited to bring your vision to life!
Client Testimonials
I engaged Inkbot Design to help us brand our new advisory firm of mobile practitioners. The brief required was excellent, ensuring that we had thoroughly thought through what we were trying to achieve. They turned around each stage of development very quickly and made themselves available to work outside of standard working hours to suit us. Stuart was never afraid, to be honest when our suggestions would not work in his expert opinion. The creative concepts he produced have enabled us to quickly create a website, presentations, and other paper-based collateral. We worked well as a team, and I hope to engage them in future projects.
– Julia S.
I approached Inkbot Design to create the logo based on the strength of their portfolio and the glowing recommendations they received. I’m so glad their graphic design services could help, as they have done a fantastic job that reflected the brief’s intricacies. Stuart was always available to answer questions and provided a very professional service. I was delighted with the initial concepts they put forward, and the final logo we settled upon required very little adaptation, which is a testament to their skill. I would recommend Inkbot Design to anyone serious about their branding or graphic design needs.
– Keir A.
How to Find the Best Graphic Design Agency
What would you expect from a creative working on design? What if we told you there is no correct answer to this question? It all depends on the final product or service user.
If you have an idea of what logo you want but do not know how to go with colour theory, it may be time to talk to a professional in colour. If it is about business cards, they need someone who knows typography. A web developer can even need clarification about where to start creating interfaces; hence, ask them to see your web design. The catalogue goes on.
So, just don't get overwhelmed by the advertised variety of good talent. Rather, keep searching for those people who focus precisely on what you are looking for. Though generalists can work wonders for some projects, they sometimes need more specialisation in specific fields or industries.
This allows room for mistakes because they often need to learn the best practices in your industry. Furthermore, many professionals charge higher prices since they provide better quality and support.
There are four types of designers – ranging from freelancers to full-service companies – that could help give your next creative challenge its due. Keep reading these tips so that they can guide you in selecting the graphic designing services most suited for you!
Freelance Graphic Designer Platforms
These guys are specialists (especially for small ones) but can only be used for more minor roles. With freelancers, however, there are no contracts or legal agreements, so there is a high staff turnover and low salaries.
Moreover, it could also be challenging to access them (especially in other countries) since they may not give referrals or testimonials. However, these factors make them the cheapest option compared with engaging professional agencies.
Pros: Approval processes aren’t needed because freelancers can deliver results rapidly. Additionally, the cost can change considerably depending on your requirements. For instance, a £500 task might instantly become a £5,000 contract. Some even offer reduced prices on large orders.
Cons: They are not businesses and thus fail to handle budgets and timelines well. On the other hand, freelance workers act as employers themselves and must ensure they meet deadlines and produce products of good quality. It’s hard to guarantee they will achieve their goals in this case as well. Lastly, they have minimal opportunities for building long-term relationships with customers.
In brief, freelancing has advantages and disadvantages, too. But think twice before you surrender your designs to some random guy on the Internet. Nonetheless, if you want a fast outcome, it is recommended!
Online Graphic Design Services
This option works well for small or simple graphic design projects. Online designers can create logos, banners, infographics, social media graphics, etc., and sometimes include templates for brochures and newsletters. These professionals often use Adobe Photoshop, Illustrator, Canva, Crello, Visme, Invision, etc.
Pros: Because web-based designers only deal with websites, they have extensive knowledge across various platforms. They are experts in HTML, CSS, JavaScript, PHP, MySQL, SEO, WordPress, Twitter Bootstrap, Google Analytics, eCommerce integrations, etc. This means they can handle everything related to making a site function properly.
Cons: Speed and performance matter much less than expected when designing for the web. Web-only designers probably won't care too much about accessibility guidelines. And while they may be skilled enough to create beautiful designs, they're likely not experienced enough to build fully functional sites.
Read below about a design team for larger projects requiring collaboration with developers.
Professional Graphic Design Agencies
Agency-style creatives usually work closely together with client representatives throughout the entire process. Most agencies have a dedicated design team focused on brand identity, UX/UI design, website design, digital marketing, packaging, advertising, illustrations, etc.
Pros: A graphic design agency can access multiple resources, including tools, equipment, materials, production facilities, art libraries, research staff, etc. Not every company has all of this stuff lying around, after all. Plus, being part of an established team provides stability. Lastly, agencies typically have deep pockets, so they can afford to pay premium wages to their creative director.
Cons: Agency fees depend primarily on your budget and the scope of work involved. Unfortunately, this can add costs to your overall budget.
Also, you must consider whether or not you'd prefer to receive individualised attention versus group efforts. You may get feedback from dozens of employees with an agency instead of just one expert. It can sometimes be hard to distinguish one employee's ideas from another's, so keep that in mind when choosing a firm.
Speciality Graphic Designers
An emerging category, speciality designers, are talented individuals who focus solely on particular areas like brand development, illustration, web design, UI/UX design, photography, motion graphics, animation, etc. Unlike regular freelancers, specialists generally have formal training in their respective field(s).
Pros: Specialists are incredibly knowledgeable about their areas of expertise. Their years of education mean they have plenty of practical experience helping others accomplish similar tasks. This leads to faster turnaround time and increased efficiency. Moreover, specialists can usually develop new concepts or improve upon old ones.
Cons: Working with a specialist requires patience. You may encounter delays during the prototyping phase unless you hire a reputable firm. Additionally, weighing the risks associated with outsourcing work to foreign locations would be best. Don't forget that non-specialist firms exist.
Lastly, while specialisation can lead to greater productivity, you still may pay comparable prices to more giant corporations. The benefits of having a single person who understands your requirements far outweigh the drawbacks. So, if you want to stick to a singular vision, try specialising first.
How Do You Choose Your Designer?
There's no set rule for determining which kind of designer to hire. We recommend starting with basic questions until you precisely determine what you need. Then, narrow your choices by focusing on price range, location, skill level, etc.
Ideally, it would help if you spoke directly with prospective candidates via phone or email. Make sure you're comfortable communicating through text and voice chat, particularly if you plan to request changes later.
Once you've found potential partners, compare graphic design portfolios and samples. Look for evidence of past successes, customer satisfaction, and longevity. Check testimonials from former customers. Ask yourself if you trust them.
Afterwards, contact each candidate to see if you think working with them would be fun! Only engage with people who seem reliable and easygoing.
And lastly, never jump straight into a large order without proper market research. Find out what other companies in your niche are charging. Compare their portfolios side-by-side. See if they fit your ideal specifications. If you're unsure, ask your friends and family for recommendations.
We hope our guide helps you decide whom to call when you need a graphic designer next. We are just a click away!