Disclaimer
Building a brand requires transparency. Before you dive into our resources, insights, and frameworks, here is exactly where we stand on advice, results, and recommendations.
Last Updated: October 2026
This Disclaimer applies to all content published on inkbotdesign.com (the “Site”), operated by Inkbot Design, based in Bangor, Northern Ireland. It should be read alongside our Terms and Conditions, which govern your use of the Site, and our Privacy Policy.
1. General Information Only
The information on this Site is provided in good faith for general informational and educational purposes only. While we make every reasonable effort to keep content accurate and current, we make no representation or warranty of any kind, express or implied, as to the accuracy, adequacy, validity, reliability, availability, or completeness of any information on the Site. We are not responsible for errors or omissions, or for any results obtained from the use of this information.
The web moves faster than any archive. Tools change their pricing, platforms change their rules, and best practices evolve. Content was accurate to the best of our knowledge on its published or last-updated date; apply your own commercial judgement before acting on it.
In Plain English: We share what works right now. But software updates, markets shift, and tactics change. If an SEO tool we reviewed in 2024 changed its pricing in 2026, verify it before you buy. Apply your own business sense to everything you read.
2. No Professional Advice, No Client Relationship
Nothing on this Site — including blog posts, guides, tutorials, and free resources — constitutes professional legal, financial, accounting, or bespoke business advice. Any reliance you place on Site content is solely at your own risk.
Reading our content, downloading a resource, or receiving a free Brand Equity Audit does not create a client–agency relationship between you and Inkbot Design. That relationship is established only when both parties sign a written agreement.
In Plain English: Reading an article about positioning your accountancy firm is not the same as hiring us to position it. Receiving our three-page written diagnostic audit does not make us your agency. We hand you the insights; how you apply them is up to you. We are only your agency once we have both signed a formal scope of work.
3. Results Disclaimer
Case studies, statistics, testimonials, and client outcomes described on this Site reflect the specific experiences of specific clients in specific circumstances. They are illustrative, not typical, and they are not a promise or guarantee of the results you will achieve.
Commercial outcomes depend on factors outside our control, including your market, your offer, your internal execution, and your budget. We do not guarantee revenue growth, search rankings, or recommendations from AI systems resulting from our work or website content.
In Plain English: When we show you a case study from a financial advisory firm, that is evidence of their specific outcome, not a guarantee of yours. Your success depends on your product, your sales team, and your market. Anyone in this industry promising guaranteed revenue from a new logo is selling you something they cannot deliver.
4. External Links
The Site contains links to third-party websites, tools, videos, and resources. We do not investigate, monitor, or verify external content, and we do not warrant, endorse, guarantee, or assume responsibility for the accuracy or reliability of any information, product, or service offered by third parties. Once you leave the Site, the third party’s terms and privacy policy apply, not ours.
In Plain English: We link to tools we respect. But once you leave inkbotdesign.com, you are operating under their rules, not ours.
5. Affiliate Disclosure
Some links on this Site are affiliate links, meaning we may earn a commission if you make a purchase through them — at no additional cost to you. We only recommend products, software, and services we have used, tested, or genuinely recommend. Affiliate relationships never determine our editorial opinions: if a tool is poor, we say so, commission or not.
Where a page or article contains affiliate links, we disclose this within the content itself.
In Plain English: If you buy a book or a software subscription through one of our links, we might earn a small commission. It costs you nothing extra. We recommend things because they actually solve problems, not because they pay us to say so.
6. Third-Party Trademarks and Brand Assets
Articles on this Site frequently display logos, brand identities, and trademarks belonging to third parties — for example, in our coverage of logo redesigns, rebrands, and brand strategy analysis. These marks appear solely for the purposes of commentary, criticism, review, and education, consistent with fair dealing under UK copyright law.
All third-party trademarks and brand assets remain the property of their respective owners. Their appearance on this Site does not imply any affiliation with, sponsorship by, or endorsement from those owners, and nothing we write about a brand should be read as that brand’s opinion of us, or ours of working with them.
In Plain English: When we analyse a famous rebrand, we show the logos so you can see the before-and-after. Those logos belong to their respective corporations, not us. Critiquing a brand's visual identity does not mean we work with them, and it certainly does not mean we are at war with them.
7. Views Expressed
Opinions expressed in articles, reviews, and commentary on this Site are the professional views of the author at the time of writing. They are subjective judgements about design and branding, offered honestly, and may be revised as the industry — or our own thinking — changes.
In Plain English: Strategic design involves subjective judgement. Our insights are built on more than 17 years of doing this, but they are still opinions. Reasonable professionals disagree about strategy all the time. As the market evolves, so do our viewpoints.
8. Intellectual Property
Ownership and permitted use of Inkbot Design’s own content — including our articles, visual assets, and proprietary frameworks such as the Brand Equity System, Brand Equity Audit, and Brand Equity Blueprint — are strictly governed by our Terms and Conditions. These terms set out what you may and may not do with material from this Site.
In Plain English: The rules about protecting our intellectual property live on our Terms page. Share our articles freely with your network, but do not copy our proprietary frameworks and pass them off as your own.
9. Contact
If you have questions about this Disclaimer, here is how to reach us:
- Email: hello@inkbotdesign.com
- Telephone: +44 7403 498887
- Business correspondence: 2 Lord Warden's Ct, Bangor BT19 1GJ, United Kingdom (Note: We operate remotely; this address is not a client-facing office).
- Contact page: /contact/