Inkbot Design

Terms & Conditions

Strong partnerships require clear boundaries. Before we build a brand that commands premium prices, we establish exactly how we operate. These terms govern your use of the Inkbot Design website. They are direct, transparent, and designed to protect both our intellectual property and your experience.

Last Updated: October 2026

Welcome to Inkbot Design. Strong commercial partnerships are built on clarity, transparency, and mutual respect. These Terms and Conditions govern your access to and use of our website.

1. Who We Are

This website, inkbotdesign.com (the “Site”), is operated by Inkbot Design (“we”, “us”, or “our”).

  • Legal Entity: Inkbot Design is the trading name of Stuart Crawford, operating as a sole trader under the laws of Northern Ireland and the United Kingdom.
  • Principal Correspondence Address: 2 Lord Warden’s Court, Bangor, County Down, BT19 1GJ, Northern Ireland, United Kingdom. (Note: We operate remotely; this address serves as an administrative correspondence address and is not open to the public or client visits.)
  • Email: hello@inkbotdesign.com
  • Contact: /contact/

In Plain English: This is who you are dealing with: an independent, founder-led strategic branding practice based in Northern Ireland, serving clients worldwide.

2. What These Terms Cover (and What They Don’t)

These Terms and Conditions (“Terms”) govern your general use of the Site, including our articles, case studies, insights, and digital resources. By accessing, browsing, or using the Site, you confirm that you have read, understood, and agree to be bound by these Terms. If you do not agree, you must immediately cease using the Site.

These Terms apply solely to your use of the Site. If you engage Inkbot Design for branding, identity, positioning, or consultancy services—including our Brand Equity System™, Brand Equity Blueprint™, or Brand Equity Partnership™—that engagement is governed exclusively by a separate, signed written proposal or Master Services Agreement. Nothing on this Site constitutes a formal commercial offer capable of unilateral acceptance.

In Plain English: This page sets out the house rules for reading our articles, reviewing our work, and using our contact forms. If you hire us to build your brand, we sign a separate, binding contract tailored to your project. This page is not that contract.

3. Intellectual Property Rights

The Site and its entire original contents, features, and visual architecture—including all copy, articles, visual assets, illustrations, case study documentation, logos, proprietary frameworks, and trade dress—are the exclusive intellectual property of Inkbot Design and its licensors.

This protection extends to our proprietary frameworks and service marks, including:

  • The Brand Equity System™
  • The Brand Equity Audit™
  • The Brand Equity Blueprint™
  • The Brand Equity Partnership™

All material on this Site is protected by copyright, trademark, database, and intellectual property laws of the United Kingdom, Northern Ireland, and international copyright conventions. You are granted no proprietary rights, licences, or title in any content other than the limited, revocable personal licence detailed in Section 4.

In Plain English: We research it, we write it, and we design it. The articles, frameworks, logo, and client showcases belong entirely to Inkbot Design. Do not copy our content wholesale, do not display our client work in your own portfolio, and do not re-badge our proprietary frameworks as your own.

4. Permitted Use & Reservation of Rights

We grant you a limited, non-exclusive, non-transferable, revocable licence to access and view the Site for personal, informational, or internal business reference only.

You expressly agree that you will not:

  • Reproduce, redistribute, republish, modify, or create derivative works from our content, except for brief quotations accompanied by clear editorial attribution and an active, direct link to the original page on inkbotdesign.com;
  • Scrape, crawl, harvest, index, or systematically extract data, copy, imagery, or structure from the Site through automated mechanisms (including bots, screen scrapers, or programmatic spiders), outside of standard, public search engine indexing protocols;
  • Ingest, process, compile, or feed any part of the Site, its text, or its imagery into machine learning pipelines, large language models (LLMs), or artificial intelligence training architectures without our prior express written permission;
  • Frame, mirror, or embed any portion of the Site within another domain without prior written consent;
  • Remove, obscure, or alter any copyright, trademark, or legal notices displayed on the Site; or
  • Attempt to compromise Site security, deploy malicious scripts, reverse-engineer site assets, or disrupt server infrastructure.

In Plain English: Read our insights, learn from our experience, and apply the principles to your business. Share our articles on social media or in your newsletter—we encourage you to do so. But do not scrape our site to train an AI model, do not rip our database, and do not republish our work under your own name.

5. No Professional or Strategic Advice

All materials published on the Site—including strategic essays, design critiques, industry analyses, and branding guides—are published for general informational and educational purposes only. They do not constitute tailored professional, commercial, financial, or legal advice.

Every business operates within unique commercial constraints. What worked for a specific case study may not yield identical results for your business. Inkbot Design provides no warranty as to the completeness, timeliness, or universal commercial applicability of the information provided on the Site. Any commercial decisions you make in reliance on Site content are taken entirely at your own risk.

In Plain English: Our articles share hard-won lessons from building brands over nearly two decades, but they are general guidance, not bespoke strategy. If you need strategic advice engineered specifically to help your business win market share, that is what our formal client work is for.

6. Third-Party Links & Resources

The Site may contain contextual links to external websites, platforms, software tools, or third-party resources. These links are provided solely for convenience and reference.

Inkbot Design exercises no administrative control over external domains and assumes no responsibility for their content, availability, privacy practices, or commercial terms. Inclusion of a link does not imply formal endorsement, sponsorship, or affiliation unless explicitly stated. You access third-party sites entirely at your own discretion.

In Plain English: We link to tools, software, and articles we find useful. Once you leave inkbotdesign.com, you are subject to that website's policies, not ours.

7. Suspension, Termination & Access Restriction

We reserve the right to suspend, terminate, or restrict your access to the Site, in whole or in part, immediately and without prior notice, in the event of:

  • A breach of these Terms;
  • Detected malicious traffic, automated crawling, or unauthorised scraping; or
  • Unforeseen technical, hosting, or infrastructure requirements.

All provisions of these Terms that by their nature should survive termination shall remain in full force and effect, including intellectual property provisions, liability exclusions, indemnities, and governing law clauses.

In Plain English: If someone attempts to hack, spam, or scrape our platform, we block them immediately. No debate, no prior warning.

8. Disclaimer & Limitation of Liability

The Site is provided on an “as is” and “as available” basis. To the maximum extent permitted by the laws of Northern Ireland and the United Kingdom, Inkbot Design disclaims all representations, warranties, and conditions of any kind—whether express, implied, statutory, or otherwise—including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and uptime availability. We do not warrant that the Site will operate uninterrupted, secure, or bug-free.

To the fullest extent permitted by applicable law, Inkbot Design, Stuart Crawford, and any associated contractors or suppliers shall not be liable for any:

  • Loss of profits, sales, commercial contracts, or revenue;
  • Business interruption or loss of anticipated savings;
  • Loss of business opportunity, goodwill, or commercial reputation; or
  • Indirect, special, incidental, or consequential loss or damage, arising out of or in connection with your access to, use of, or inability to use the Site, any third-party links, or any content published herein.

Statutory Exceptions: Nothing in these Terms excludes or limits our liability for:

  • Death or personal injury caused by our negligence;
  • Fraud or fraudulent misrepresentation; or
  • Any other liability that cannot be excluded or limited under the law of Northern Ireland (including your non-excludable statutory rights under the Consumer Rights Act 2015, where applicable).

In Plain English: Access to this website is free, and we cannot assume liability for how you choose to use that information. If the server drops offline or a tip from a blog post doesn't increase your sales, you cannot hold us liable. The law rightly prevents us from excluding liability for gross misconduct or negligence causing injury, and we do not attempt to do so.

9. Data Protection & Privacy

Your privacy and digital security matter to us. Any personal information submitted through the Site (such as through our contact or enquiry forms) is processed in strict compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For comprehensive details on how we collect, store, handle, and safeguard your data, please review our Privacy Policy.

In Plain English: We respect your data. We do not sell your details, and we do not handle your information recklessly. The full details are clearly explained on our dedicated Privacy Policy page.

10. Governing Law & Jurisdiction

These Terms, their subject matter, and their formation (including any non-contractual disputes or claims) are governed by and construed in accordance with the laws of Northern Ireland.

The courts of Northern Ireland shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms or your use of the Site.

Consumer Protection Carve-out: If you access the Site as an individual consumer resident elsewhere in the United Kingdom (England, Scotland, or Wales) or within the European Union, you retain the benefit of any mandatory protections afforded to you by your local consumer laws, including the right to bring proceedings in your home courts where applicable.

In Plain English: Any formal dispute regarding this website is governed by Northern Irish law and handled in the courts of Northern Ireland. If you are an individual consumer elsewhere in the UK or the EU, your statutory rights in local courts remain protected.

11. Severability & Waiver

If any provision or part-provision of these Terms is held by a competent court to be invalid, illegal, or unenforceable, that provision shall be severed or modified to the minimum extent necessary, and the remaining provisions shall continue in full legal force and effect.

Our failure or delay in exercising any right, power, or privilege under these Terms shall not operate as a waiver of that right, nor shall any single or partial exercise preclude any further exercise of that right.

In Plain English: If a judge strikes down a specific clause on this page, the rest of the terms remain active. If we choose not to enforce a term immediately, we still retain our right to enforce it later.

12. Changes to These Terms

We reserve the right to revise, update, or replace these Terms at our discretion—for example, to reflect updates in applicable legislation, regulatory requirements, or Site functionality.

When revisions occur, we will update the “Last Updated” date at the top of this page. Your continued use of the Site following the publication of revised Terms confirms your acceptance of those updates.

In Plain English: As our agency and the legal landscape evolve, this page will be updated. The date at the top always indicates the latest version. If you continue using the site, you agree to the updated terms.

13. Contact & Enquiries

If you have any questions, legal queries, or requests for clarification regarding these Terms, please contact us directly:

  • Email: hello@inkbotdesign.com
  • Telephone: +44 7403 498887
  • Postal Correspondence: Inkbot Design, 2 Lord Warden’s Court, Bangor, County Down, BT19 1GJ, Northern Ireland, United Kingdom
  • Online Enquiry: /contact/

In Plain English: If anything here is unclear, get in touch directly. We are always happy to clarify.