Britbox Rebrand: Moving Beyond the Union Jack Flag
Sibling Rivalry ditches the red and blue for a sophisticated ‘British perspective’. Here is why the streaming giant is boxing up its identity in 2026.
Metaverse Branding: Is there a Future in Web3?
This guide breaks down the technical reality of Web3 branding, from 3D asset interoperability to DAO governance. We move past the hype to show UK businesses how to build persistent digital identities that actually generate revenue in 2026.
What is Greenwashing? The Truth About Sustainability
Greenwashing isn’t just a PR hiccup; it’s a technical failure that erodes brand equity. As regulators tighten the noose in 2026, entrepreneurs must move beyond vague “eco-friendly” claims. This guide dismantles myths, assesses risks, and provides a roadmap for an authentic, ethical brand identity.
B-Corp Certification Guide: Branding for Good
This technical deep dive explores the intersection of B-Corp certification, governance, and brand identity. Learn to navigate the BIA and integrate ethical standards into your core brand strategy without diluting your market position.
The 10 Google Ranking Factors That Matter in 2026
In 2026, Google ignores junk and rewards entity authority and user interaction. Stuart Crawford breaks down the technical and semantic factors that actually dictate your search engine ranking position in the age of AI Overviews and GEO.
How to Increase Brand Visibility
Increasing brand visibility in 2026 requires more than “consistency”—it demands mental availability, distinctive assets, and a technical understanding of Share of Search. Learn how to stop being background noise and start owning your category.
GoFundMe Rebrand: Koto and the Art of the Progress Bar
The new motion identity brings a much-needed rhythm to the brand. In 2026, if your brand doesn’t move, it’s dead. The segments of the circle shifting and filling feel like a pulse.
Trump’s Board of Peace Logo is a Graphic Train Wreck
Is this the worst political logo of the decade? It’s up there. It makes the 2012 London Olympics logo look like a masterpiece of clarity and grace.
DFB Rebrand: Why Germany Dumped the National Colours
The DFB has officially ditched the black, red, and gold in its primary mark. This isn’t just a colour swap; it is a total pivot toward a digital-first, monochrome ecosystem that prioritises screen legibility over tradition.
2026 New Branding Trends: Human Glitch and Death of AI
New branding trends in 2026 are rejecting the ‘AI butthole logo’ epidemic—those identical glowing circles that communicate nothing. The ‘Human Glitch’ is the new differentiator: deliberately imperfect design that’s exceptionally difficult to replicate.
