Guides for Designers and Business Owners: Master Logo Design, Build Strong Brands, Elevate Digital Marketing, and Create Stunning Websites
Your logo is more than a pretty picture; it is a revenue tool. In this comprehensive guide, Inkbot Design examines the psychology, technical aspects, and execution of restaurant branding that withstands the dinner rush.
From the Detroit Red Wings to the Seattle Kraken, we audit the entire National Hockey League to rank every logo from worst to best. A brutal, honest look at sports branding.
The Ford logo is more than just a badge; it is a lesson in brand survival. We break down the history of the Blue Oval, the failed redesigns, and why Ford rejected the most famous graphic designer in the world.
The FIFA logo is more than a badge; it is a multi-billion-pound commercial asset. We dissect the history, typography, and strategic shifts behind the world’s most famous football emblem.
A brand manifesto is your tribal signal. It tells the world what you stand for and what you fight against. We dive deep into the psychology of belief, offering practical advice for entrepreneurs who are tired of corporate waffle and ready to build a brand with teeth.
Typography isn’t just about making words look pretty; it’s about making them work. We break down 36 quotes from design legends to illustrate the ROI of effective typography.
An exhaustive guide to Endorsed Brand architecture. We analyse the Marriott model, the risks of brand contagion, and how to design a hierarchy that scales.
Managing a brand portfolio isn’t just about logo hierarchy; it’s about financial efficiency. In this exhaustive guide, Inkbot Design breaks down how to prune zombie brands, structure for clarity, and dominate market share without competing with yourself.
Stop treating brand architecture as a design exercise. It is a financial strategy. We dissect the Branded House vs House of Brands debate, exposing the costs, risks, and equity implications for growing businesses.
Most entrepreneurs test their logos based on aesthetics. We test them based on survival. From the 16-pixel favicon challenge to the unforgiving nature of black-and-white thermal printing, this guide covers the forensic stress tests your brand identity must pass before you spend a penny on printing.
Our brand design systems have helped 300+ businesses increase their prices by an average of 35% without losing customers. While others chase trends, we architect brand identities that position you as the only logical choice in your market. Book a brand audit call now - we'll show you exactly how much money you're leaving on the table with your current branding (and how to fix it).