How to Write a Business Plan: A 7-Step Guide
This guide breaks down how to write a business plan into 7 straightforward steps for real-world entrepreneurs. We’re focused on creating a clear document, not a fantasy novel.
The 10 Best Customer Service Software Platforms for Small Businesses
Most lists of the “best customer service software” are just sales brochures in disguise, pushing feature-bloated platforms that turn your support team into robots. We’re cutting through the noise. This isn’t another feature checklist; it’s a brutally honest look at 10 popular platforms and how they will actually impact your brand’s voice and customer experience.
Authentic Branding: A Step-by-Step Guide to Building Trust
Authentic branding isn’t a marketing tactic you can fake; it’s the natural result of knowing who you are and acting on it consistently. This no-nonsense guide shows you what actually works.
Crowd Marketing: Lessons from GoPro, LEGO, and Mountain Dew
Forget the fantasy of “free marketing.” Crowd marketing is a strategic partnership with your audience, not a shortcut. This guide breaks down what it really is, how to do it right with real-world examples from GoPro and LEGO, and how to avoid the pitfalls that sink most campaigns.
The 5 Best External Monitors for MacBook Pro
Don’t pair your £3,000 MacBook Pro with a monitor that makes everything look cheap. This guide cuts through the marketing fluff to reveal the 5 best external monitors for designers and entrepreneurs, focusing on the one thing that truly matters for macOS: pixel density.
The 5 Best Fiverr Alternatives for When Quality Actually Matters
Fiverr opened the door to online freelance work, but it’s not the only option. For serious entrepreneurs and freelancers, finding the right platform is key. We break down the 5 best Fiverr alternatives—Upwork, Toptal, 99designs, and more—to help you move beyond the $5 logo and find real quality.
The 25 Best Candy Logos and What They Really Communicate
Forget “fun” fonts and colour splashes. The world’s best candy logos are strategic business weapons. We dissect the top 25, from Cadbury to Chupa Chups, to reveal the design principles that create timeless, memorable brands. Learn what they know.
40+ Best Corporate Gift Ideas For Every Budget
This guide provides over 40 corporate gift ideas for every budget, focusing on quality, utility, and brand-building. Stop wasting money on forgettable junk and start giving gifts that strengthen relationships.
How Top Brand Identity Designers Use Strategy to Build Iconic Brands
Stop searching for someone to make a quick logo. This guide explains what professional brand identity designers do, how much they cost, and how to hire a strategic partner to build a valuable asset for your business, not just a pretty picture.
The 5 Illustrator Plugins That Actually Solve Problems
This is a curated guide to the 5 Adobe Illustrator plugins that genuinely provide a return on investment for entrepreneurs and designers. Find out which tools actually solve problems and are worth your money.
