16 Best Extensions To Design a User-Friendly Magento 2 Store
With more than 144,000 online stores operating on the Magento platform, your shop needs to be user-friendly to stay profitable; otherwise, you risk losing revenue.
Although Magento 2 is powerful, it demands thorough attention to craft smooth shopping experiences that are enjoyable and highly efficient.
So, in this article, we’ll find out what it takes to make a Magento 2 store easy to use.
We’ll also explore the critical extensions to elevate your website into a customer-focused online shop.
The Core Features of a Customer-Friendly Magento 2 eCommerce Site
Your Magento 2 store needs a solid foundation of essential extensions to create an exceptional shopping journey. These tools address primary functionalities that directly impact user satisfaction and conversion rates.
Easy Navigation and Search Functionality
Efficient navigation is vital for guiding customers through your product catalogue. Essential extensions in this area include:
- Improved Layered Navigation: Easily refine search results by size, colour, and price attributes.
- Mega Menu: Visually appealing, straightforward menu for extensive product categories and subcategories.
- Autocomplete search: Suggest relevant products as customers type in search terms, enhancing search efficiency.
- Product filters: Allow customers to narrow product selections based on specific criteria, improving product discovery.
In-depth Product Information
Effective product presentation is crucial for boosting sales, and utilising specific extensions can significantly enhance your product pages.
By incorporating product comparison features, you allow customers to evaluate multiple items side-by-side, which aids in more informed decision-making.
Also, integrating product reviews and ratings enhances credibility and builds trust.
Remember, rich product descriptions with detailed information, images, videos, and specifications engage customers and aid in better purchasing decisions.
Simple Checkout Process
A simplified checkout process can turn potential customers into buyers. Consider integrating the following functionalities into your Magento store:
- One-step checkout.
- Let customers purchase without creating an account.
- Multiple payment options.
- Provide clear and detailed order information for each item when checking out.
Quick Customer Support
Excellent customer support is vital to earning trust and loyalty! Here are a few helpful extensions to consider:
- Live Chat: Give your customers instant help by answering their questions and solving real-time issues.
- FAQ: Offer clear answers to common questions to keep support tickets at a minimum.
- Returns and Exchanges: Make it easy for customers to handle returns and exchanges smoothly and efficiently.
Top 16 Essential Magento 2 Extensions for the Best User Experience
1 – Amasty Lazy Load
This fantastic extension enhances user experience by making your pages load faster.
With lazy loading technology, images and content are only loaded when needed, so your website stays swift and responsive. This keeps users happy and improves search engine rankings.
Price
- Community Edition: $169
- Enterprise Edition: $369
- Magento Cloud: $565
Primary Features of Amasty Lazy Load
- Lazy Loading of Images: Images load just before they appear for better performance.
- Image Optimisation: Compresses and resizes images to shrink file sizes without losing quality.
- Next-Gen Image Formats: Supports modern formats like AVIF and WebP for top-notch performance and visual appeal.
- Code Optimisation: Enhances HTML, CSS, and JavaScript for faster rendering.
- Responsive Image Handling: Adjusts image sizes to match different screen sizes to ensure optimal performance.
- Seamless Compatibility: Works smoothly with various Magento 2 themes and extensions.
2 – One-Step Checkout by MagePlaza
This plugin makes the purchase process smooth and effortless.
The extension significantly improves checkout speed and efficiency by condensing all essential checkout steps into one view. Customers can quickly input shipping information, select payment methods, apply coupons, and review their order summary without interruptions.
Price
Version | Community Edition | Enterprise Edition |
Standard | $199 | $399 |
Professional | $299 | $499 |
Ultimate | $399 | $599 |
Standout Features of the One-Step Checkout Extension
- Single-Page Checkout: All steps on one page for a faster, more simplified experience.
- Ajax Loading: Real-time updates for shipping methods, payment options, and order totals, with no page refreshes.
- Auto-Update Order Information: Effortlessly keeps track of shipping costs, taxes, and order totals based on what your customers input.
- Seamless Compatibility: Easily integrates with popular payment, shipping, and other third-party extensions.
- Google Address Suggestions: Auto-complete addresses for quicker and more accurate input.
- Coupon Code Application: Your buyers can apply coupon codes directly at checkout.
- Multiple Payment Options: Supports various payment methods to suit different customer preferences.
- Customisable Checkout Layout: Modify the checkout page design to match your store’s unique look.
- Cart Abandonment Recovery: Sends friendly reminders to customers who leave their carts incomplete.
- Guest Checkout: Customers can check out without creating an account.
3 – Better Magento 2 Checkout
Magefan's Better Magento 2 Checkout plugin simplifies the process, reducing cart abandonment and enhancing customer satisfaction. This extension transforms the complex default Magento 2 checkout into a user-friendly and visually appealing process.
Price
- Open Source edition (CE): $149
- Commerce using on-prem edition (EE): $298
- Commerce on Cloud edition (ECE): $348
Key features of the Better Magento 2 Checkout Extension
- Simplified Layout: Removes header and footer for a cleaner, distraction-free two-step checkout page.
- Flexible Payment Options: Display multiple payment methods with icons for easy identification.
- Order Comments: Let your customers add special instructions or requests to their orders.
- Responsive Design: Ensures a seamless checkout experience on different devices.
- Customisable Checkout Page: You have complete control over the layout and appearance of the page.
- Default Shipping and Payment Methods: Set default options for faster checkout.
4 – GeoIP Store Switcher
The Magento 2 GeoIP Store Switcher from BSS Commerce automatically picks up where your customers are based on their IP address and sends them straight to the store view that’s most relevant to them.
This means they’ll see content, currency, and language that perfectly fits their region. This makes their shopping experience more personal and seamless.
Price
- Open Source (CE): $119
- Commerce On-Premise (EE): $269
- Commerce Cloud: $419
Key Features of GeoIP Store Switcher
- Automatic Redirection: Detects customer location and redirects to the appropriate store view.
- Manual Store Switching: Customers can choose their preferred shop layout from a user-friendly popup.
- IP and URL Restrictions: Enables control over which IPs and URLs are affected by redirection.
- Search Engine Compatibility: Prevents search engines from being redirected.
- GEOIP Database Updates: Keeps location data accurate.
- Currency Switching: Automatically adjusts currency based on the shop interfaces.
- Store View Selection: Admins can assign specific countries to display their Magento stores.
5 – Product Labels from Amasty
Amasty's Product Labels tool enhances a Magento 2 store's user-friendliness by effectively highlighting critical product information and promotions through visually appealing labels.
By clearly conveying essential details such as discounts, new arrivals, or limited availability, the extension improves product discoverability and increases sales by 55%.
Price
- Community Edition: $209
- Enterprise Edition: $509
- Magento Cloud: $809
Main features of the Amasty Product Labels
- Customisable Label Design: Create unique labels with various shapes, colours, and fonts to match store aesthetics.
- Flexible Placement: Position labels precisely on product images for optimal visibility.
- Multiple Label Types: Display text, image, or both for versatile labelling options.
- Conditional Display: Show labels based on specific product attributes, categories, or customer groups.
- Discount Calculation: Automatically display percentage or flat discounts on products.
- Priority Management: Control the order in which labels appear on products.
- Stock Level Indicators: Highlight low-stock items to create urgency.
- Compatibility: Supports ADA and WCAG standards for Magento themes such as Hyvä and Luma.
- Time-based Display: Schedule labels for specific promotional periods.
6 – Amasty Elastic Search
This powerful tool leverages the Elasticsearch engine to deliver lightning-fast and highly relevant search results to improve customer experience. It offers advanced features and customisation options so store owners can optimise their search function accordingly and drive sales.
Price
- Community Edition: $309
- Enterprise Edition: $609
- Magento Cloud: $909
Elastic Search Plugin Functionalities
- Autocomplete: Suggests relevant search terms as customers type, saving time and reducing typos.
- Multi-Language Support: Accommodates a diverse customer base with multilingual search options.
- Spelling Corrections: Corrects typos and misspellings to increase search accuracy.
- Compatible and Responsive: Seamlessly integrates with Hyva-ready storefront and mobile-friendly.
- Advanced Search Filters: Users can refine search results based on various criteria and filter out specific words.
- Website Search: Enables comprehensive search across products, categories, and content.
- Alternate Words: Expands search capabilities by recognising related terms.
- Performance Optimisation: Improves search speed and responsiveness.
7 – Improved Layered Navigation
Amasty's Improved Layered Navigation extension makes browsing product catalogues super easy. It helps customers quickly find precisely what they’re looking for by offering easy-to-use filters that simplify their search.
Price
- Community Edition: $399
- Enterprise Edition: $699
- Magento Cloud: $999
Key Features of Improved Layered Navigation
- Flexible Filter Display: Choose vertical and horizontal navigation blocks to match your store's design and layout.
- Enhanced Filtering Options: Extended filtering capabilities by brands, attributes, and price ranges.
- SEO-Friendly URLs: Create URLs that help search engines easily find and rank your filtered product pages.
- Multi-Select Filters: Set multiple values within the same filter for broader search results.
- Custom Filter Pages: Creates dedicated pages for specific filter results to enhance user experience and navigation.
- WCAG Compliance: Follows web accessibility standards to make your site user-friendly for people with disabilities.
- Improved Performance: Uses AJAX to speed up product filtering and provide real-time results.
8 – Amasty Mega Menu Pro
This powerful tool guides customers effortlessly through your product lists by changing the standard, often restrictive menu into a dynamic and informative system. It improves navigation and also serves as an effective promotional platform.
Price
- Community Edition: $199
- Enterprise Edition: $499
- Magento Cloud: $799
Primary Features of Mega Menu Pro
- Customisable Layouts: Create diverse menu structures to match your store's aesthetic and product categories.
- Rich Content Integration: Incorporate images, videos, CMS blocks, and product grids directly into the menu for engaging displays.
- Mobile Responsiveness: Ensure seamless navigation across different devices for the best user experience.
- Advanced Product Display: Showcase featured, new, or best-selling products within the menu.
- Easy Configuration: No coding is required for simple customisation and management.
- Sticky Menu Option: Keep the menu visible while scrolling for better accessibility.
- Pre-Designed Colour Schemes: Accelerate the design process with ready-to-use colour templates.
- Labeling Options: Highlight essential menu items with eye-catching labels.
- Real-Time Previews: Visualise changes before saving for accurate results.
9 – Amasty RMA
This module provides a seamless experience for customers to initiate returns while offering store owners efficient tools to manage and process return requests. It improves customer satisfaction and reduces administrative burdens.
Price
- Community Edition: $219
- Enterprise Edition: $519
- Magento Cloud: $819
Key Features of the Amasty RMA Extension
- Simplified Return Process: Intuitive interface for customers to request returns.
- Real-Time Status Updates: Users can track their return progress.
- Multiple Return Reasons: Provides various options for clients to specify the reason for return.
- Shipping Integration: Connects with popular shipping carriers to automate label creation and track returns.
- Refunds and Exchanges: It supports both, offering customers flexibility and helping stores manage orders efficiently.
- Automated Email Notifications: The system sends automatic email notifications to customers and store administrators about return status updates.
10 – Shop By Brand for Magento 2
Aheadworks’ Shop By Brand extension creates a dedicated space for each brand to showcase their products clearly and organised. This improves customer navigation and strengthens brand identity and loyalty.
Due to a centralised location for all products from a specific brand, users can easily explore and compare options. This leads to a more satisfying buying experience.
Price
- Open Source Edition: $129
- Commerce Edition: $259
Key features of the Aheadworks Shop By Brand Extension
- Dedicated Brand Pages: Create unique pages featuring brand logos, descriptions, and related products for each brand.
- Brand Widget: Display all brands in a widget on any page for easy access.
- Brands on Multiple Pages: Display prominent brand logos on various pages to increase visibility and engagement.
- Highlight More Products: Encourage additional purchases by showcasing related products on the “More from this brand” block.
- Automatic Brand Assignment: Easily assign brands to products based on selected attributes.
11 – Magento Multi-Carrier Shipping Label & Rates with Tracking
This PluginHive plugin improves your Magento 2 store by making shipping easier. It connects seamlessly with various carriers and shows real-time shipping rates at checkout so buyers can pick the best option.
Price: Free
Primary Features
- Real-time Shipping Rates: Displays accurate shipping costs at checkout based on destination, package dimensions, weight, and carrier services.
- One-click Label Printing: Generates and prints shipping labels directly from the Magento order page.
- Live Tracking: Provides up-to-date shipment status to customers and store owners.
- Multiple Carrier Support: Integrates with major shipping carriers like UPS, FedEx, USPS, DHL, and more.
- Address Validation: Ensures accurate shipping addresses to prevent delivery failures.
- Pickup Scheduling: Arrange package pickups directly through the extension.
- Return Label Generation: Creates return labels for easy order returns.
12 – Store Pickup with Locator
Amasty's Store Pickup with Locator extension makes shopping simple. Customers can order online and pick up at the nearest store. They just find a store, check stock, and choose a convenient pickup time.
Also, this extension provides valuable insights into customer preferences for merchants, helping with more intelligent inventory and store management.
Price
- Community Edition: $299
- Enterprise Edition: $599
- Magento Cloud: $899
Critical features of Amasty Store Pickup with Locator
- Store Locator: Help your customers easily find the closest stores with their location or zip code.
- Product Availability Check: Buyers can check if their favourite products are in stock at their chosen store.
- Pickup Time Slots: Give customers the flexibility to pick up their orders conveniently.
- Google Maps Integration: Shows store locations on a handy interactive map for a clearer view.
- Customisable Store Information: Allows owners to provide detailed information about each shop location.
- Order Confirmation: Sends email notifications to clients with pickup details and reminders.
- Integration with Other Extensions: Compatible with popular Magento 2 extensions like One Step Checkout and GeoIP Redirect for added functionality.
13 – Automatic Related Products by Aheadworks
The module analyses product attributes, customer behaviour, and purchase history to suggest relevant products. It increases the likelihood of additional purchases and boosts overall sales.
This extension allows store owners to create related product blocks on various pages easily. This flexibility provides for targeted product recommendations, improving client satisfaction and engagement.
Price: $149
Main Features of Automatic Related Products
- Automated Product Relations: Efficiently assigns related products based on defined rules, saving time and effort.
- Flexible Rule Creation: Create multiple rules for categories or customer segments with various conditions and priorities.
- Multiple Block Placement: Display related product blocks on any page, including product, category, and shopping cart pages.
- Customisable Block Design: Offers options to adjust block layout, title, number of products, and sorting criteria.
- Enhanced Sales: Boosts average order value by encouraging buyers to explore additional products.
14 – Magento 2 Multiple Store View Pricing
This tool from BSS Commerce is valuable for merchants managing multiple store views. It simplifies setting and maintaining different prices for the same product across various Magento shops.
This extension enhances store administrators' and customers' overall user experience by allowing for complete price control.
Price
- Open Source (CE): $119
- Commerce On-Premise (EE): $269
- Commerce Cloud: $419
Key features of the Multiple Store View Pricing Extension
- Checkout with Base Currency: Provide customers with a seamless checkout experience by displaying prices in their preferred currency.
- Independent Pricing: Adjust product prices to match local market conditions, currency fluctuations, or promotional campaigns.
- Base Currency Management: Easily define a base currency for each store view.
- Compatibility: Works with Magento 2.4.6 and 2.4.7 versions.
- Restful API & GraphQL API Supported: Integrate pricing data into external systems for efficient management.
15 – Live Chat from Landofcoder
This extension transforms a Magento 2 store into a more user-friendly platform. It provides a direct line of communication between customers and store representatives to develop user satisfaction and engagement.
Through real-time interactions, businesses can address client inquiries promptly, offer personalised assistance, and build stronger relationships. This contributes to increased sales and customer loyalty.
Price: Free
Fundamental characteristics of the Live Chat Extension
- Easy Signup & Login: Facilitates easy access to the chat system for both customers and agents.
- Direct Chatting: Enables real-time conversations between customers and store representatives.
- Straightforward Interface: Offers a user-friendly design for an optimal chat experience.
- Flexible Open & Close Chatbox: Offers options for customising chatbox appearance and behaviour.
- Automatically Capture Customer Details: Collect essential customer data for efficient support.
- Personalised Product Suggestions: Offers relevant product suggestions based on customer interactions.
- Instant Messaging Box: Provides immediate access to the chat feature for quick customer assistance.
- Proactive Chat Alert: This informs buyers and owners about ongoing chats and responses.
- Chat With Target Clients: Enables targeted engagement with specific clients.
16 – Social Login by Mageplaza
Mageplaza's Social Login extension simplifies the customer sign-up and login experience. Rather than making customers complete long forms with personal details, this module enables them to swiftly and safely log in using their existing social media profiles.
This seamless method has resulted in a 30% boost in new account creations and enhanced customer interaction and loyalty.
Price
Version | Community Edition | Enterprise Edition |
Standard | $0 | $200 |
Professional | $99 | $299 |
Main qualities of the Social Login Tool
- Connect Across Various Social Platforms: Shoppers can register through 16 diverse social networks, including Facebook, Google, LinkedIn, X, and others.
- Reduced Customer Effort: Eliminates the need for customers to create and remember yet another password.
- Enhanced Security: Protect user data with secure authentication methods provided by social platforms.
- Quick Login: Offers a convenient one-click login option for faster access.
- Customisable Login Popup: Modify the login box to match the store's design.
- Increased Conversion Rates: A simple login process encourages more customers to complete purchases.
Still haven’t found what you are looking for?
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Conclusion
As you can see, user-friendliness encompasses everything from intuitive navigation and fast loading times to clear product information and secure checkout processes.
An actual customer-centric store foresees shopper needs, reduces obstacles, and builds trust and loyalty.
So, you use this guide to understand what constitutes a user-friendly Magento 2 store, the importance of prioritising user experience, and the specific tools available to elevate your online business.