Top 10 Useful Devices For A Marketing Manager
The marketing industry has been progressing at a fast-paced in the past years due to the rise of technology. Thousands of new devices get introduced and innovated yearly for people to have better digital experiences.
From laptops to smartwatches, almost all devices have more advanced alternatives to cater to individuals and business sectors who need unique technology features for their profession.
With the continuous rise of innovative technology, sometimes it can be challenging to choose which devices are necessary for your line of work, especially when you’re in the ever-progressing marketing industry.
Listing here our top ten favourite devices that every marketing manager should have:
1 – MacBook Pro
Apple is a household name for gadgets, so most of their products are the most in-demand gadgets of all time regardless of how expensive they get. Take, for example, the MacBook Pro.
Apple’s MacBook Pro is probably the most sought-after laptop among professionals. It’s a sleek and heavy-duty laptop that works well for anyone!
If you’re a marketing manager and have the money for it, why settle for less when you can have a MacBook Pro?
Aside from carrying the iconic bitten-apple logo, here are reasons why you and the rest of the population of professionals need a MacBook Pro:
- Powered with the first pro chips innovated by Apple, the M1 Pro and M1 Max will take your experience to a new level and will probably scare you with how fast its system works.
- Mac is notoriously known for being a beginner-friendly laptop. So if it’s your first time getting yourself a MacBook Pro, fret not. It’s easier to figure it out than your mathematics equation. Plus factor is that it has a touch bar that provides intuitive functions.
- It’s not a secret to everyone how reliable and secure Apple products are. Only a few malware exists for Mac because of its exclusivity. Even when Mac is not completely invulnerable to viruses and malware, the Mac OS systems give a different level of protective layers to your data which secures your files and online activities better than Windows. The heightened Mac security is ideal for marketing managers, especially those who do a lot of market research for generating leads and mapping out strategies.
- SUPERCHARGED BY M3 — With an 8-core CPU and 10-core GPU, the Apple M3 chip can help you blaze through everyday multitasking and take on pro projects like editing thousands of photos or 4K video.
- BUILT FOR APPLE INTELLIGENCE — Apple Intelligence helps you write, express yourself, and get things done effortlessly. It draws on your personal context while setting a brand-new standard for privacy in AI. Coming in beta this fall.
- UP TO 22 HOURS OF BATTERY LIFE — Go all day thanks to the power-efficient design of Apple silicon. The MacBook Pro laptop delivers the same exceptional performance whether it’s running on battery or plugged in. (Battery life varies by use and configuration. See apple.com/batteries for more information.)
- BRILLIANT PRO DISPLAY — The 14.2-inch Liquid Retina XDR display features Extreme Dynamic Range, 1000 nits of sustained brightness for stunning HDR content, up to 600 nits of brightness for SDR content, and pro reference modes for doing your best work on the go. (The display has rounded corners at the top. (Measured diagonally, the screen is 14.2 inches. Actual viewable area is less.)
- FULLY COMPATIBLE — All your pro apps run lightning fast — including Adobe Creative Cloud, Apple Xcode, Microsoft 365, Medivis SurgicalAR, and many of your favorite iPhone and iPad apps. And with macOS, work and play on your Mac are even more powerful. Elevate your presence on video calls. Access information in all-new ways. And discover even more ways to personalize your Mac.
2 – Apple iPhone
Of course, if you’re using a MacBook Pro, then you need a smartphone that matches its unique architecture, and what better phone to go with a MacBook than an iPhone?
Apple has just recently released its new iPhone series last 2021, and even though the iPhone 13 series come at a high price, it’s your best choice when picking an iPhone if you’re going to use it for work.
From its impressive unique camera qualities to its outstanding processor, the iPhone 13 series already has made a name despite being just launched a few months ago.
Here are some qualities of the iPhone 13 series that could help you as a marketing manager:
- The iPhone 13 series is powered by an A15 Bionic chip, an upgrade of iPhone 12’s impressive A14 Bionic chip. The new A15 processor is equipped with six cores and 5-nanometer technology, allowing it to perform faster and more efficiently than the A14. It’s simply faster and smoother than all of its predecessors, enabling you to have a portable work device that you can bring anywhere and use for your working applications.
- The iPhone 13 series has the same camera features as iPhone 12. Still, the iPhone 13 lineup Pro has camera enhancement features like sensor-shift optical image stabilisation, usually found in DSLR cameras. Its camera sensor lets you take photos and videos with more fantastic details on areas lacking light, which you can use when working in the marketing industry.
- The iPhone 13 series also have a more optimised battery life, so you won’t have to worry about it blacking out suddenly when you’re using it for work.
- This phone is unlocked and compatible with any carrier of choice on GSM and CDMA networks (e.g. AT&T, T-Mobile, Sprint, Verizon, US Cellular, Cricket, Metro, Tracfone, Mint Mobile, etc.).
- Please check with your carrier to verify compatibility.
- When you receive the phone, insert a SIM card from a compatible carrier. Then, turn it on, connect to Wi-Fi, and follow the on screen prompts to activate service.
3 – USB Flash drive
If you think you don’t need a USB flash drive anymore because you’re using applications such as google drive, dropbox, and file-saving tools, then you’re wrong.
Most laptops used by marketing professionals may always have massive storage space for work purposes. You still need a portable storage device to save your files and access them even when you’re not using the internet.
You’ll never know what can happen one day, which is why storing essential files in a flash drive can be helpful in case you’ll encounter internet connection problems or laptop system malfunctions.
The storage sizes of USB flash drives vary. You can find ones with ample storage space so you can save soft copies of marketing plans, publicity materials, contracts, content blueprints, and more.
You can have your USB flash drive encrypted with a password if you’re worried about the security. Marketing professionals should always be proactive in saving and securing their files, mainly because they have deadlines to meet and deliverables to submit.
- Transfer speeds up to 10x faster than standard USB 2.0 drives (4MB/s); up to 130MB/s read speed; USB 3.0 port required. Based on internal testing; performance may be lower depending upon host device. 1MB=1,000,000 bytes
- Backward compatible with USB 2.0
- Secure file encryption and password protection(2)
4 – Power Bank
Even when you live in urban areas that are not affected by rotational brownouts or your location is just highly modernised that it is not prone to having problems with electricity access, you still need a power bank.
A power bank is a portable backup battery for your phone. You can charge your phones, iPad, or tablet up to 5 times in full batteries with good quality power banks that have higher milliamp-hour.
It has different numbers of milliamp hours of mAh. The mAh of the power bank is its energy storage capacity level. The higher the mAh, the more devices you can charge with it.
Power banks are also very reliable during travel. When you’re a marketing manager, sometimes you go to other places to attend marketing seminars or conventions as a representative of the company, which is where power banks come in handy.
Bringing a power bank anywhere you go can put your mind at ease because you will not miss any emails or work calls due to battery shortage when you have a power bank.
- Slim Size, Big Power: One of the slimmest and lightest 10,000mAh portable chargers on the market. Provides 2 charges for iPhone 15, 1.93 charges for Galaxy S23, and 1.23 charges for iPad mini 6.
- Lightweight and Compact: With its compact 5.99 × 2.81 × 0.61-inch size and weighing a mere 8.6 oz, it's designed for on-the-go lifestyles.
- Tough and Trustworthy: Engineered for toughness with scratch resistance in mind. Its durability is certified by a 3.2 ft drop test.
- Two-Way USB-C Charging: The USB-C port supports both input and output functions, makes charging and recharging quick and easy.
- What You Get: PowerCore Slim 10000, USB-C cable, welcome guide, 18-month warranty, and friendly customer service.
5 – iPad
IPads are like the hybrid of smartphones and laptops. It can function like a laptop but is as portable as a phone, so it works in two very convenient ways. Of course, when it comes to brands for iPads, Apple is one of the leading ones.
Apple iPads are very functional, and they have applications for iOS that are appropriate for someone who works in the marketing field.
IPads are very convenient to use when you travel a lot, or when you need to go to the office and tasks are not that heavy that you can leave your laptop at home and bring your iPad instead for easy carry.
When you’re a marketing manager who may sketch a lot, maps out strategies, and take down notes during meetings and presentations, the iPad can be a helpful device to you.
Apple released a new series of iPad in 2021, and they come in different units and storage sizes. If you look for an iPad after reading this article, here are additional points that may help you decide better:
- The iPad Pro was released in 2021, powered with the M1 chip. The M1 chip is used for Macs and now is also used for Apple’s new iPad Pro to deliver breakthrough performance like their Macs. According to Apple, the iPad Pro is their fastest iPad so far, with an 8-core CPU that has 50% faster performance than previous units.
- The iPad Pro has a 12.9” liquid retina XDR display, a higher and more detailed resolution essential for editing, drawing, and watching.
- WHY IPAD PRO — iPad Pro is the ultimate iPad experience in an impossibly thin and light design. Featuring the breakthrough Ultra Retina XDR display, outrageous performance from the M4 chip, superfast wireless connectivity,* and compatibility with Apple Pencil Pro.* Plus powerful productivity features in iPadOS.
- BUILT FOR APPLE INTELLIGENCE — Apple Intelligence helps you write, express yourself, and get things done effortlessly. It draws on your personal context while setting a brand-new standard for privacy in AI. Coming in beta this fall.
- 11-INCH ULTRA RETINA XDR DISPLAY — Ultra Retina XDR delivers extreme brightness and contrast and exceptional color accuracy and features advanced technologies like ProMotion, P3 wide color, and True Tone.* Plus a nano-texture display glass option is available in 1TB and 2TB configurations.
- PERFORMANCE AND STORAGE — Up to 10-core CPU in the M4 chip delivers powerful performance, while the 10‑core GPU provides blazing-fast graphics. And with all-day battery life, you can do anything you imagine on iPad Pro.* Up to 2TB of storage means you can store everything from apps to large files like 4K video.*
- IPADOS + APPS — iPadOS makes iPad more productive, intuitive, and versatile. With iPadOS, run multiple apps at once, use Apple Pencil to write in any text field with Scribble, and edit and share photos.* Stage Manager makes multitasking easy with resizable, overlapping apps and external display support. iPad Pro comes with essential apps like Safari, Messages, and Keynote, with over a million more apps available on the App Store.
6 – Smartwatch
A smartwatch might seem to be more of a luxury than a necessity, but to a busy marketing manager who’s always on the go, it’s as helpful as a smartphone.
Smartwatches from different brands offer different features; however, most have messaging features. You can connect your smartphone to a smartwatch.
When you’re in the middle of a meeting, and you didn’t bring your phone, you can still be notified of new messages or incoming calls through a smartwatch without disrupting your focus. You can also check new emails, if you may.
The most popular feature of a smartwatch is the health monitor. A smartwatch can monitor your health for you, count the steps you made in 24 hours, and check your blood pressure from time to time.
The health monitor feature can be helpful most of the time for busy marketing managers, who lose time to exercise and watch out for their health.
Although the health monitor may not be as accurate as a real-life doctor’s observation, it still gives you an idea of your current health status, which allows you to take action if needed.
Some smartwatches can also play music and have other mobile applications. There is a wide variety of smartwatches out there.
You only need to pick one that’s within your budget and that you think has features that could be helpful for your daily routine.
- Bluetooth Calling and Message Reminder: Smart watches for men has a built in microphone and speaker. Pair it with the "Da Fit" app and you can easily receive make calls using your fitness watch. You won't miss any important calls or notifications.
- 1.85'' HD Touch Screen and DIY Dials: smartwatch is equipped with HD display and touch sensor, better visual enjoyment. 100 kinds of dials for you to choose, you can customise the colour and style, the fitness tracker is designed for you.
- 24/7 Health Monitoring: Android smart watch will record your daily steps, calories burned and more. With advanced sensors to monitor heart rate, blood oxygen levels and sleep patterns. help you enjoy a better healthy life.
- 100+ Sports Modes: Sports watch supports more than 100+ sports modes, including running, walking, hiking, badminton, basketball, rowing, hiking, cycling, fitness, football. Swimming, yoga, etc.
- IP68 Waterproof: The with an IP68 waterproof rating, this smartwatch ensures worry free use even when washing your hands, face or sweating (note: not suitable for prolonged immersion in water).
7 – Noise-cancelling Headphones
Now that most companies are doing work-at-home setups, you need a headphone that has a noise-cancellation feature you can use for meetings held in Zoom, Google Meet, Microsoft Teams, and more.
Even if you have an office set up in the comfort of your home, you cannot control the natural rowdiness and background noise that will come from your fellow housemates and neighbourhood.
You can never really tell, but you could be in a middle of a meeting when an ambulance passes or your neighbour plays loud music on their speakers all of a sudden, or your dog is barking at the delivery guy.
Such cases that occur naturally around your neighbourhood can never be avoided, and to be prepared in times like this, you need a noise-cancelling headset.
When you’re a marketing manager, there will always be regular meetings, and at one point, you will be the one speaking in a meeting.
A noise-cancelling headset can not only make you hear your workmates better. Still, it can also benefit them by hearing you clearer and better, so you can avoid miscommunication during online meetings and presentations.
- Incredible Sound Loved by 20 Million+ People
- Hi-Res Audio: Custom oversized 40 mm dynamic drivers produce Hi-Res sound. Life Q20 active noise canceling headphones reproduce music with extended high frequencies that reach up to 40 kHz for extraordinary clarity and detail.
- Reduce Ambient Noises By Up to 90%: Our team of engineers conducted more than 100,000 tests in real-life scenarios to fine-tune Life Q20’s 4 built-in ANC microphones and digital active noise cancellation algorithm. As a result, the hybrid active noise cancellation can detect and cancel out a wider range of low and mid-frequency noises such as cars and airplane engines.
- 100% Stronger Bass: Our exclusive BassUp technology conducts real-time analysis of the low frequencies to instantly strengthen the bass output. Double press the play button when listening to bass-heavy genres like EDM and hip-hop for an amplified listening experience.
- 60-Hour Playtime*: Up to 40 hours of non-stop playtime in wireless active noise cancellation mode (at 60% volume) is extended to an enormous 60 hours in standard music mode. A single charge gives you enough juice to listen to over 600 songs or soundtrack multiple long haul flights. And when you’re in a rush, charge Life Q20 active noise canceling headphones for 5 minutes and get 4 hours of listening.
8 – Printer With Scanner
This device may probably be the most controversial addition to our list of must-have devices for a marketing manager, but trust me, you might need it.
Companies provide printers and scanners because these devices are necessary for regular office use. However, if your current work setup is work-at-home or skeletal, you need a printer at home because you’re not always at the office to access the printers and scanners provided by the company.
A marketing manager works with many files and creative materials, and more often than not, these files and creative materials need to be in hardcopies.
Computer shops are not always open, and sometimes you don’t even have computer shops in your area, so having a printer with a scanner is the safest option if you want to be always ready if you need printed files for your presentation or presentation deliverables.
- FROM AMERICA'S MOST TRUSTED PRINTER BRAND – The DeskJet 4255e is perfect for homes printing to-do lists, letters, financial documents and recipes. Print speeds up to 5.5 ppm color, 8.5 ppm black.
- KEY FEATURES – Color printing, copy, scan, auto document feeder, and a 60-sheet input tray
- WIRELESS PRINTING – Stay connected with our most reliable Wi-Fi, which automatically detects and resolves connection issues
- HP APP – Print, scan, copy, or fax right from your smartphone with the easiest-to-use print app
- 3 MONTHS OF INK INCLUDED when you activate HP+ – Subscribe to Instant Ink delivery service to get ink delivered directly to your door before you run out. After 3 months, monthly fee applies unless cancelled, and you save up to 50%.
9 – Microphone
A microphone is not necessarily something you need to have, but you might need it one day.
A marketing manager joins meetings regularly to coordinate with the marketing team and other departments. Most of the time, the manager will be the one to present in some sessions.
When presenting in a meeting, you need to be clear, and sometimes even when you speak, your microphone’s quality isn’t enough.
Investing in a good microphone for laptops/PCs will give you quality audio feedback to those at the receiving end of your audio, so your fellow employees understand every point of the meeting.
- Custom three-capsule array: This professional USB mic produces clear, powerful, broadcast-quality sound for YouTube videos, Twitch game streaming, podcasting, Zoom meetings, music recording and more
- Blue VOICE software: Elevate your streamings and recordings with clear broadcast vocal sound and entertain your audience with enhanced effects, advanced modulation and HD audio samples
- Four pickup patterns: Flexible cardioid, omni, bidirectional, and stereo pickup patterns allow you to record in ways that would normally require multiple mics, for vocals, instruments and podcasts
- Onboard audio controls: Headphone volume, pattern selection, instant mute, and mic gain put you in charge of every level of the audio recording and streaming process
- Positionable design: Pivot the mic in relation to the sound source to optimize your sound quality thanks to the adjustable desktop stand and track your voice in real time with no-latency monitoring
10 – Wireless Telephone
Telephones are still used as an essential office communication tool. It’s cheaper than using load credits for smartphones, and it’s straightforward. Just call and no other gimmicks.
Since technology has been progressing more, there are now wireless telephones. Wireless telephones are more advanced than regular telephones but lesser innovative than smartphones.
You can record phone calls through wireless telephones, and it’s portable! You can bring it anywhere with you as long as you need it for work.
Every manager of every department needs to be readily available for clients and their employees, so having a telephone is a convenient communication device because most households have them.
It’s also easier to reach hotlines through telephone calls when there are emergencies, so a wireless telephone is helpful for work and other functions.
- Advanced Call Blocking: Automated Call Block pre-blocks robocalls; Telemarketing Call Block lets you to block announced callers; block 1,000 more with 1-touch Call Block Button on the handset
- One-Ring Scam Alert: Protects you from one-ring scams by displaying a confirmation screen when returning a one-ring call
- 2-Way Recording: Never miss important details again--record your telephone conversations to replay later. The announcement of “Start Recording” effectively deters suspicious callers
- Easy to Find and Use: Illuminated keypad with large characters is findable, even in the dark; speed dial gives you 1-touch access to your most-dialed numbers; wall-mountable design keeps phone reliably close
- Voice Commands and Bilingual Talking Caller ID: Caller ID displays and announces in English or Spanish so you can know who is calling, even when you’re across the room (add'l phone service); Voice Command lets you answer the phone hands-free
Conclusion
Technologies play a crucial role in every aspect of our lives. Most companies nowadays are dependent on technologies for daily business operations and transactions.
Without technology, many jobs will make no sense because how can they function without devices and the internet? Like the job of a marketing manager.
Mostly their roles are focused on technology-based processes, so they need all the help of different devices to ensure their work is quality while following company standards.
The devices listed here are some of the devices that could be essential for a marketing manager to perform more proactively.
Last update on 2024-10-09 / Affiliate links / Images from Amazon Product Advertising API
