Content Automation: Streamlining Content Creation and Marketing
Content automation uses software to create, edit, publish, schedule and distribute content. It is part of content marketing, which automates content.
Micro-influencer Marketing: Authenticity and Engagement
Micro-influencer marketing, a form of social media advertising, has emerged as an effective way for brands to connect with their target markets.
Branding on a Budget: Maximising Impact without Breaking the Bank
Check out this Ultimate Guide to Branding on a Budget: Maximising Impact without Breaking the Bank! – If they can do it, so can you!
Brand Positioning Strategies: Setting Your Brand Apart
In this article, we will explore the importance of brand positioning strategies for effectively setting your brand apart in the minds of consumers.
How to Create a Branding Manual for Your Business
A branding manual is essential for businesses because it ensures consistency and coherence in their brand presentation. Find out more here!
Brand Loyalty in B2B: Building Trust & Retaining Customers
Brand loyalty in B2B is powerful: it drives customer behaviour and influences decision-making. Learn more on the Inkbot Design Blog.
Ad Testing: Measuring the Effectiveness of Advertising Campaigns
Ad testing is a process that evaluates the effectiveness of campaigns by measuring metrics to see how well an ad resonates with its audience.
Brand Audit Checklist: Key Components & Benefits
By assessing as part of a brand audit checklist, organisations can gain a holistic view of their brand’s performance and develop strategies to grow.
20+ Effective Affiliate Marketing Strategies for Success
This article will explore over 20 effective affiliate marketing strategies you can leverage as an affiliate marketer to boost your earnings. Learn more!
Copywriting Tips: Techniques and Strategies for Compelling Copy
In this post, I’ll share my favourite copywriting tips and strategies for writing hypnotic headlines, irresistible offers, compelling content, and more.
