A logo is not only a graphic; it’s the face of your brand.
In the logo design category, learn the guiding principles and strategies behind creating a memorable and impactful logo.
These articles share actionable insights, from identifying client needs to exploring design concepts and colour psychology to help you take your approach to the next level regarding logo design.
Ditch the clichés and learn how to create logos that look great but (most importantly) have to say something and speak to your audience.
Think a logo design competition a cheap, smart move for your small business? Think again. These platforms promise speed and variety but deliver huge risks. We’re pulling back the curtain on spec work, generic results, and the hidden costs of “winning” a logo that could cripple your brand before it even starts.
Tired of over-designed logos? This article showcases 50 simple logos that prove less truly is more, offering brutally honest insights for entrepreneurs wanting a brand that cuts through the noise.
Tired of terrible logo design services? Get no-nonsense, practical advice for your small business. Learn how to spot quality, avoid clip art catastrophes, and invest wisely in a logo representing your brand.
Explore how the Bank of America logo balances tradition with innovation through its distinctive flag design and strategic deployment across physical and digital touchpoints.
Most DIY company rebranding efforts fail due to poor strategy, inconsistent implementation, and underestimated resources. Learn the professional approach to rebranding that delivers business results.
Explore 17 iconic luxury logos that transformed their brands into global status symbols, and learn the design principles that make high-end brand identities so effective.
In 1971, design student Carolyn Davidson received just $35 for creating the Nike Swoosh. Today, this iconic symbol is worth billions. Discover the fascinating journey and value of the world’s most famous logo.
Abstract logo design creates instant brand recognition through meaningful shapes and thoughtful symbolism rather than literal representation, building real authority in even the most competitive markets.
Bird logos represent freedom, vision and aspiration—qualities every brand wants. Discover the top 10 bird logos of all time and what makes them soar above the competition.
Explore the strategic differences between logomarks and logotypes and learn which approach will better position your brand for recognition, memorability, and long-term growth.
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