Mood Boards: The Secret Weapon for Building Better Brands
Mood boards are essential for bringing these visible components together to tell a cohesive brand story. Follow the Inkbot Design blog for more tips.
Creative Career & Business
The business of design is just as important as the craft. This category is dedicated to the Creative Career—supporting Freelancers, Agency Owners, and In-House teams.
Find resources on Pricing Strategy (Hourly vs. Value-Based), writing winning Design Proposals, and managing Client Relationships. We also cover career growth topics like building a Design Portfolio, Hiring Creative Talent, and understanding Copyright & Trademark laws to protect your work.
Personal Brand Storytelling: Crafting Your Unique Story
Personal brand storytelling is about using stories and narrative devices to articulate the essence of who you are and what makes you unique.
10 Small Business Branding Tips: A Complete Guide
This comprehensive guide covers our ten best small business branding tips to help your company thrive. Need help from a branding agency?
Best Practices for Engaging a Multigenerational Workforce
Utilising best practices to engage your multigenerational workforce can lead to better communication, stronger working relationships and success.
The Customer-Focused Business Model: Is It Sustainable?
Let’s take a closer look at what a customer-focused business model means and whether your business should consider it. Learn more here!
Why Internal Branding Matters
Discover the importance of internal branding & learn how to implement a strategy. Get in touch with our branding agency for expert guidance.
The Power of the Umbrella Brand
An umbrella brand is a branding strategy that involves marketing related products under a single brand name. For example, Google or Unilever.
The 12 Best Data Extraction Tools To Check Out
This post will introduce you to the best data extraction tools and applications. You have to choose the best extraction software based on your needs.
The 20+ Best Tools for Startups
Check out The 20+ Best Tools for Startups and Small Businesses. Grow your Brand Online by Working with a Professional Branding Agency.
The Art and Science of Naming a Brand
This comprehensive guide will walk you through the key considerations and steps in naming a brand. Need help from a creative branding agency?
