Graphic Design: The New Basics

Amazon.com Price: £19.79 (as of 12/12/2019 04:30 PST- Details)

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Our bestselling preface to graphic design is now to be had in a revised and up to date edition.

In Graphic Design: The New Basics, bestselling writer Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the essential concepts of visual language that inform any work of design.

From logos or letterhead to a complex site.

Through visual demonstrations and concise observation, students and professionals explore the formal elements of two-dimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency.

This revised edition of Graphic Design: The New Basics replaces sixty-four pages of the unique publication with new content, including new chapters on visualising data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of recent student and professional work covering such topics as working with grids and designing with colour.

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