Graphic Design Blog

Logo Design Tips, Freelancing Advice and Brand Inspiration.

Designing Logos with a Grid System

Designing Logos with a Grid System

Using a grid system seems to be one of the hottest recent ‘trends’ in designing logos, but in reality, grid systems have been used in print publications for centuries. Newspaper and magazines have utilised various grid systems with great effect in highlighting the most important elements of a page. Website designers have been using grids for quite a while and the process has also muscled in on the logo design industry.

Logotype vs Logomark

Logotype vs Logomark

In the field of logo design, you will find that most logos consist of lettering, often called a logotype, and a symbol or icon called a logomark. But what do these terms mean? What are the differences between a logotype and a logomark?

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